Case Studies
Words from our clients...
“It is integral that we are able to provide our brand partners with the knowledge, background and trade patterns of our Centres as well as the locations, regions and countries in which they trade. Retail Advantage helps us gather, analyse and dissect this data from a wide selection of sources on a daily basis. We then provide a service to our brand partners, advising them about what this information shows and how best to use it to maximise trade and performance across our portfolio.”
Eleanor James
Head of Brand Development at McArthurGlen
“We used to provide all communications to brands over email, and now Retail Advantage has become our true platform for sharing information.”
Bettina Wewetzer
Senior Retail Manager at designer outlets Wolfsburg
“We use data daily to help and nurture our brand partners with a 360-degree picture of how they trade in comparison to others in their category, the centre trading averages and comparisons to other locations within our portfolio. Our management style is collaborative and supportive, it helps tremendously that Realm staff are predominantly from a retail background meaning that we see our role as collaborators. Sharing the results and insights we get from Retail Advantage makes us leaders rather than managers or simple custodians, there is a much greater sense of proactivity and not relying on chance when making important decisions.”
Anand Basu-Attwood
Commercial Operations Manager at Resorts World Birmingham
“Reliability and commitment are key to our business. We build and select our partners based on their attitude to our business and the cutting edge it can bring to us. This is exactly how we teamed up with Retail Advantage.”
Sebastian Sommer
Managing Partner, Outlet Evolution Services
“At a local level, Retail Advantage helps us make strategic decisions and determines how we operate. The data, for example, is used to review sales performance and densities to compare categories geographically across the centre, allowing for identification of areas which would benefit from additional footfall. This in turn can be utilised to turn these quieter areas into hubs of activity through innovative use of space such as soft play, picnic areas and events.”
Catherine Holmes
Centre Manager at Affinity Lancashire
“Regular updates on learnings and sharing new ideas and innovation have become even more important this year. Trends and behaviours have changed rapidly and the need for immediate communication has definitely increased.”
Colin Wilding
Senior Centre Director of Gunwharf Quays
Join others using this Industry leading technology...
Landsec
Landsec owns and manages some of the most successful and memorable real estate in the UK, creating places that make lasting positive contributions to communities and the planet. Landsec’s portfolio spans 24 million sq ft of retail, leisure, workspace and residential hubs.
Retail Advantage is used across Landsec's Retail and Outlet Portfolios and Central London Properties, from key retail destinations at Westgate Oxford, Trinity Leeds and Bluewater.
McArthurGlen Group
McArthurGlen is Europe’s leading owner, developer and manager of Designer Outlets. An ever-expanding portfolio comprises 26 centres close to major cities in ten countries across Europe and Canada.
Retail Advantage is used across the breadth of McArthurGlen sites to collect data, share critical communications and report on brand and site performance.
Savills
Savills is one of the world's leading property agents. With experience and expertise that spans the globe, with 600 offices across the Americas, Europe, Asia Pacific, Africa and the Middle East.
Retail Advantage is used at key full price retail properties such as St James Quarter in Edinburgh and across Outlet Shopping destinations managed by Savills including Affinity Outlets and Springfields.